Mash Direct Limited
ActiveLiveMash Direct Limited is an active private limited company incorporated on 18 Dec 2003 (22 years ago), with its registered office in Newtownards, Northern Ireland. The company operates in Manufacturing.
The score, the reasons behind it, and what to do next.
A live business, still light on evidence
A registered office is on file; phone and web are checked on Pro.
Companies House · ONS · Nomis · General opportunity model · 100% of the model measurable
Financials
From Mash Direct Limited's filed accounts at Companies House, period ending 2025-12-31. Change vs the prior year (to 2024-12-31). As-filed figures — a signal, not an audited verdict. Dashes are not tagged in the accounts.
A long-standing manufacturing business in Northern Ireland, in a market growing 1.8% a year and tracking below the national rate here. Every signal in the model was measurable for this company.
CompetitionRead this one the other way round: a high number means a crowded market, where differentiation matters more than timing.
Answers: Is this a live, reachable business in a market worth being in?
A balanced read. Pick the lens that matches what you sell and every number on this page re-weights.
Accounts are next due 30 Sept 2027; the last set was made up to 31 Dec 2025.
What this means for you: Filings are up to date, which makes this an easier first conversation.
What we checked · General opportunity weighting
Rows marked Not checked are excluded from the score rather than assumed — the missing weight shows up as lower confidence, not as a worse company.
Commonly offered to a company like this
These are sector norms, not detected needs. CompaniesIQ never asserts what a company requires — only what the register does and does not show.
Answers: is this market big, growing and survivable — and is the region ahead or behind?
Sector size & momentum
This sector is growing roughly in line with the national average in Northern Ireland.
Companies House · every incorporation with a SIC code in this sector (259 codes) · a company listing codes in more than one group can be counted twice (~2%)
How long companies last here
Of every 100 companies started in this sector, roughly 42 are still trading five years later. This company is past that point.
The market around it
Where the sector is heading
- 1Northern Ireland is a very high-density market for manufacturing, with about 6,889 companies in the same industry.
- 2Formation is broadly in line with the national average (+1.6%).
- 3Around 367 new companies registered in this industry locally over the last year.
- 4Sector survival sits at 42% over five years — the benchmark for businesses in this classification.
Answers: how crowded is this market, and where does this company sit against its peers?
Score distribution
A quick score from register status and company age only, because that is all the peer list carries. To compare like with like, this company is placed on the same quick score (100) — not the full 63/100 at the top of the page. Treat it as a position, not a ranking.
Peer companies
| Company | Incorporated | Location | Overall signal | Quick score |
|---|---|---|---|---|
| The Comber Potato Company LTD NI738703 · SIC 01130 | 11 Mar 2026 | Northern Ireland | Active | 58 |
| Eglish Potatoes Limited NI645333 · SIC 10310 | 20 Apr 2017 | Northern Ireland | Active | 100 |
| BP Foods (Ni) LTD NI617528 · SIC 10310 | 25 Mar 2013 | Northern Ireland | Active | 100 |
| Mccormack (Potato) Limited NI032306 · SIC 10310 | 23 Apr 1997 | Northern Ireland | Active | 100 |
| La Yeoman Foods Limited 05106989 · SIC 10310 | 20 Apr 2004 | East of England | Active | 100 |
| PG Chips 2000 LTD 11673539 · SIC 10310 | 12 Nov 2018 | North West | Active | 100 |
| Greenvale Ap Limited 03163230 · SIC 01130 | 23 Feb 1996 | East of England | Active | 100 |
| Clyde Potatoes Seeds LTD 12524879 · SIC 10310 | 18 Mar 2020 | East of England | Active | 92 |
| Sussex Crisp Company Limited 10800357 · SIC 10310 | 02 Jun 2017 | South East | Active | 100 |
| Fresh Farm Catering LTD 04091687 · SIC 10310 | 17 Oct 2000 | London | Active | 100 |
| Talloes LTD 15234502 · SIC 10310 | 25 Oct 2023 | London | Active | 72 |
| Newcold LTD 08674581 · SIC 10310 | 03 Sept 2013 | Yorkshire & the Humber | Active | 100 |
| Mighty Startup Adventures LTD 14264229 · SIC 10310 | 29 Jul 2022 | London | Active | 79 |
| Saxon Quality Foods Limited 07374852 · SIC 10310 | 14 Sept 2010 | Yorkshire & the Humber | Active | 100 |
| Mccain Foods (G.B.) Limited 00733218 · SIC 01640 | 22 Aug 1962 | Yorkshire & the Humber | Active | 100 |
| Stark Potatoes LTD SC673709 · SIC 10310 | 09 Sept 2020 | Scotland | Active | 89 |
| G T Prep Limited 06843062 · SIC 10310 | 11 Mar 2009 | Yorkshire & the Humber | Active | 100 |
| Lister And Platt Limited 14573679 · SIC 10310 | 05 Jan 2023 | Yorkshire & the Humber | Active | 76 |
| Refine Houz Limited 13664610 · SIC 10310 | 06 Oct 2021 | London | Active | 83 |
| W & J Brooks Limited 08578224 · SIC 10310 | 20 Jun 2013 | East Midlands | Active | 100 |
| Albert Bartlett & Sons (Airdrie) Limited SC037896 · SIC 01130 | 14 Aug 1962 | Scotland | Active | 100 |
| Archie Wells Limited 00483251 · SIC 10310 | 13 Jun 1950 | East of England | Active | 100 |
| Agro Green LTD 12361847 · SIC 10310 | 12 Dec 2019 | London | Active | 94 |
| Fresh N Chips LTD 16656670 · SIC 10310 | 18 Aug 2025 | North East | Active | 62 |
Answers: what is formally on the public register — and what has not been filed yet?
Timeline
- Charge registeredMortgage create with deed with charge number charge creation date05 Oct 2026
- Charge registeredMortgage create with deed with charge number charge creation date05 Oct 2026
- Charge satisfiedMortgage satisfy charge full05 Oct 2026
- Charge satisfiedMortgage satisfy charge full05 Oct 2026
- Charge satisfiedMortgage satisfy charge full05 Oct 2026
- Charge satisfiedMortgage satisfy charge full05 Oct 2026
- Charge satisfiedMortgage satisfy charge full05 Oct 2026
- Charge satisfiedMortgage satisfy charge full02 Oct 2026
- Charge satisfiedMortgage satisfy charge full02 Oct 2026
- Charge registeredMortgage create with deed with charge number charge creation date01 Oct 2026
Showing the 10 most recent of 25 filings. Upgrade for the complete history.
Company details
- Company
- Mash Direct Limited
- Number
- NI049100
- Registered office
- 81 Ballyrainey Road, Comber, Newtownards, BT23 5JU
- Incorporated
- 18 Dec 2003
- Type
- Private limited company
- Nature of business
- 10310 — Manufacture of food products; 10850 — Manufacture of food products
- Status
- Active
- Region
- Northern Ireland · Northern Ireland
- Accounts
- Next due 30 Sept 2027
- Confirmation statement
- Next due 14 Feb 2027
Connected companies
Other companies run by the same directors are checked on paid plans — each appointment is a separate register lookup.
Who runs and owns it
- Created
- 01 Oct 2026
- Registered
- 05 Oct 2026
- Persons entitled
- Barclays Bank PLC
- Created
- 01 Oct 2026
- Registered
- 05 Oct 2026
- Persons entitled
- Barclays Bank PLC
- Created
- 30 Sept 2026
- Registered
- 01 Oct 2026
- Persons entitled
- Barclays Bank PLC
- Created
- 09 Apr 2025
- Registered
- 16 Apr 2025
- Persons entitled
- Whiterock Ifni Debt Gp Limited as General Partner for and on Behalf of Ifni - Debt LP
- Created
- 09 Apr 2025
- Registered
- 16 Apr 2025
- Persons entitled
- Whiterock Ifni Debt Gp Limited as General Partner for and on Behalf of Ifni - Debt LP
- Created
- 20 May 2024
- Registered
- 21 May 2024
- Persons entitled
- Hsbc UK Bank PLC
- Created
- 09 Aug 2023
- Registered
- 16 Aug 2023
- Persons entitled
- NI Growth Loan Fund Ii LP
- Created
- 22 Aug 2022
- Registered
- 31 Aug 2022
- Persons entitled
- NI Growth Loan Fund Ii LP
- Created
- 25 Jun 2019
- Registered
- 26 Jun 2019
- Persons entitled
- Hsbc UK Bank PLC
- Created
- 25 Apr 2019
- Registered
- 25 Apr 2019
- Persons entitled
- Hsbc Invoice Finance (UK) LTD
- Created
- 25 Apr 2019
- Registered
- 25 Apr 2019
- Persons entitled
- Hsbc Invoice Finance (UK) LTD
- Created
- 01 Apr 2019
- Registered
- 08 Apr 2019
- Persons entitled
- Hsbc Bank UK PLC
- Created
- 01 Apr 2019
- Registered
- 08 Apr 2019
- Persons entitled
- Hsbc Bank UK PLC
- Created
- 03 Jul 2018
- Registered
- 19 Jul 2018
- Persons entitled
- Northern Bank Limited
- Created
- 09 May 2016
- Registered
- 10 May 2016
- Persons entitled
- Northern Bank Limited
- Created
- 28 Jul 2009
- Registered
- 03 Aug 2009
- Persons entitled
- Northern Bank Limited
CompaniesIQ presents evidence drawn from Companies House and ONS. Figures marked as modelled are derived from population and sector data. Scores are indicative, re-weight with the lens you choose, and are not financial, credit or legal advice.