First Choice Rental LTD
ActiveLiveFirst Choice Rental LTD is an active private limited company incorporated on 20 Jun 2019 (7 years ago), with its registered office in Barnet, South East. The company operates in Business support.
The score, the reasons behind it, and what to do next.
A live business, still light on evidence
A registered office is on file; phone and web are checked on Pro.
Companies House · ONS · Nomis · General opportunity model · 100% of the model measurable
Financials
No machine-readable accounts to parse yet. New companies often haven’t filed, and some file PDF-only or dormant accounts.
A long-standing business support business in South East, in a market growing 5.5% a year and growing faster here than nationally. Every signal in the model was measurable for this company.
CompetitionRead this one the other way round: a high number means a crowded market, where differentiation matters more than timing.
Answers: Is this a live, reachable business in a market worth being in?
A balanced read. Pick the lens that matches what you sell and every number on this page re-weights.
First accounts were due 20 Jun 2021 and are not on the register — about 5 years 3 months late.
What this means for you: Overdue filings are the first thing a new supplier will notice — raise it gently, it shows you did your homework.
What we checked · General opportunity weighting
Rows marked Not checked are excluded from the score rather than assumed — the missing weight shows up as lower confidence, not as a worse company.
Commonly offered to a company like this
These are sector norms, not detected needs. CompaniesIQ never asserts what a company requires — only what the register does and does not show.
Answers: is this market big, growing and survivable — and is the region ahead or behind?
Sector size & momentum
This sector is growing faster in South East than nationally — a regional tailwind worth tracking.
Companies House · every incorporation with a SIC code in this sector (44 codes)
How long companies last here
Of every 100 companies started in this sector, roughly 40 are still trading five years later. This company is past that point.
The market around it
Where the sector is heading
- 1South East is a very high-density market for business support, with about 79,834 companies in the same industry.
- 2Formation is running ahead of the national average here (+6.5% vs +5.5%), pointing to a regional tailwind.
- 3Around 7,001 new companies registered in this industry locally over the last year.
- 4Sector survival sits at 40% over five years — the benchmark for businesses in this classification.
Answers: how crowded is this market, and where does this company sit against its peers?
Score distribution
A quick score from register status and company age only, because that is all the peer list carries. To compare like with like, this company is placed on the same quick score (96) — not the full 58/100 at the top of the page. Treat it as a position, not a ranking.
Peer companies
| Company | Incorporated | Location | Overall signal | Quick score |
|---|---|---|---|---|
| Crown Vehicle Management Limited 07806235 · SIC 77110 | 11 Oct 2011 | South East | Active | 100 |
| Fit Perfect LTD 12020456 · SIC 46720 | 28 May 2019 | South East | Active | 96 |
| Platinum Car Club LTD 12444842 · SIC 77110 | 05 Feb 2020 | South East | Active | 93 |
| Motofix Accident Repair Centres Limited 03687078 · SIC 45200 | 22 Dec 1998 | South East | Active | 100 |
| Kamp Procurement And Logistics LTD 12441450 · SIC 41100 | 04 Feb 2020 | South East | Active | 93 |
| Platinum Car Hire UK LTD 06561227 · SIC 77110 | 10 Apr 2008 | South East | Active | 100 |
| Raico International LTD 12334842 · SIC 45112 | 26 Nov 2019 | South East | Active | 94 |
| Four By Four Hire Limited 00986928 · SIC 45112 | 14 Aug 1970 | South East | Active | 100 |
| Esr 900 LTD 12179229 · SIC 77110 | 29 Aug 2019 | South East | Active | 95 |
| Axis Rentals LTD 12163606 · SIC 77110 | 19 Aug 2019 | South East | Active | 95 |
| Khokhar Motors LTD 12151275 · SIC 45112 | 12 Aug 2019 | South East | Active | 96 |
| Rentbrid Limited 12117926 · SIC 77110 | 23 Jul 2019 | South East | Active | 96 |
| Dumro Transport LTD 12085678 · SIC 49320 | 04 Jul 2019 | South East | Active | 96 |
| Access Motor Cars LTD 12396388 · SIC 45112 | 10 Jan 2020 | South East | Active | 93 |
| Phantom Cars Limited 14098946 · SIC 77110 | 10 May 2022 | South East | Active | 80 |
| J & N Car Hire Services Limited 09560058 · SIC 77110 | 24 Apr 2015 | South East | Active | 100 |
| Your Lease Partner Limited 11711780 · SIC 77110 | 05 Dec 2018 | South East | Active | 99 |
| Peninsulasettlecars LTD 12339080 · SIC 77110 | 28 Nov 2019 | North West | Active | 94 |
| Pontypool Electric Vehicles LTD 14078034 · SIC 45111 | 29 Apr 2022 | Wales | Active | 80 |
| Indigo Van Hire Limited NI663831 · SIC 77110 | 21 Aug 2019 | Northern Ireland | Active | 95 |
| Anyday Rentals Limited 09835067 · SIC 77110 | 21 Oct 2015 | East Midlands | Active | 100 |
| Smartmove Holdings LTD 12460329 · SIC 77110 | 13 Feb 2020 | London | Active | 92 |
| Albion Leasing (West Midlands) Limited 04289340 · SIC 77110 | 18 Sept 2001 | West Midlands | Active | 100 |
| Demax 2018 LTD 11301003 · SIC 45112 | 10 Apr 2018 | East Midlands | Active | 100 |
Answers: what is formally on the public register — and what has not been filed yet?
Timeline
In plain English: Received a strike-off notice without being dissolved.
- Status change / strike-offDissolved compulsory strike off suspended04 Mar 2021
- Strike-off noticeGazette notice compulsory24 Nov 2020
- IncorporatedIncorporation20 Jun 2019
Company details
- Company
- First Choice Rental LTD
- Number
- 12062059
- Registered office
- 40 Botany Close, Barnet, EN4 9RX
- Incorporated
- 20 Jun 2019
- Type
- Private limited company
- Nature of business
- 77110 — Rental & leasing
- Status
- Active
- Region
- South East · England
- Accounts
- Overdue, was due 20 Jun 2021
- Confirmation statement
- Overdue, was due 31 Jul 2020
Connected companies
Other companies run by the same directors are checked on paid plans — each appointment is a separate register lookup.
Who runs and owns it
CompaniesIQ presents evidence drawn from Companies House and ONS. Figures marked as modelled are derived from population and sector data. Scores are indicative, re-weight with the lens you choose, and are not financial, credit or legal advice.