Innova Discount LTD
ActiveLiveInnova Discount LTD is an active private limited company incorporated on 01 Oct 2020 (6 years ago), with its registered office in London. The company operates in Retail & wholesale.
The score, the reasons behind it, and what to do next.
A live business, still light on evidence
A registered office is on file; phone and web are checked on Pro.
Companies House · ONS · Nomis · General opportunity model · 100% of the model measurable
Financials
This company filed dormant accounts — no trading figures to show.
A long-standing retail & wholesale business in London, in a market growing 3.1% a year and growing faster here than nationally. Every signal in the model was measurable for this company.
CompetitionRead this one the other way round: a high number means a crowded market, where differentiation matters more than timing.
Answers: Is this a live, reachable business in a market worth being in?
A balanced read. Pick the lens that matches what you sell and every number on this page re-weights.
Accounts are next due 31 Jul 2027; the last set was made up to 31 Oct 2025.
What this means for you: Filings are up to date, which makes this an easier first conversation.
What we checked · General opportunity weighting
Rows marked Not checked are excluded from the score rather than assumed — the missing weight shows up as lower confidence, not as a worse company.
Commonly offered to a company like this
These are sector norms, not detected needs. CompaniesIQ never asserts what a company requires — only what the register does and does not show.
Answers: is this market big, growing and survivable — and is the region ahead or behind?
Sector size & momentum
This sector is growing faster in London than nationally — a regional tailwind worth tracking.
Companies House · every incorporation with a SIC code in this sector (103 codes)
How long companies last here
Of every 100 companies started in this sector, roughly 37 are still trading five years later. This company is past that point.
The market around it
Where the sector is heading
- 1London is a very high-density market for retail & wholesale, with about 89,750 companies in the same industry.
- 2Formation is running ahead of the national average here (+4.2% vs +3.1%), pointing to a regional tailwind.
- 3Around 7,828 new companies registered in this industry locally over the last year.
- 4Sector survival sits at 37% over five years — the benchmark for businesses in this classification.
Answers: how crowded is this market, and where does this company sit against its peers?
Score distribution
A quick score from register status and company age only, because that is all the peer list carries. To compare like with like, this company is placed on the same quick score (89) — not the full 59/100 at the top of the page. Treat it as a position, not a ranking.
Peer companies
| Company | Incorporated | Location | Overall signal | Quick score |
|---|---|---|---|---|
| Rozum Vision Limited 12098110 · SIC 46431 | 11 Jul 2019 | London | Active | 96 |
| Strummer International LTD 10398751 · SIC 46431 | 28 Sept 2016 | London | Active | 100 |
| Gluedon LTD 11770397 · SIC 46420 | 16 Jan 2019 | London | Active | 99 |
| SS Exports LTD 14351984 · SIC 46431 | 12 Sept 2022 | London | Active | 78 |
| Alphatheta Emea Limited 09230173 · SIC 27900 | 23 Sept 2014 | London | Active | 100 |
| Contact (U.K.) Limited 02290986 · SIC 46431 | 30 Aug 1988 | London | Active | 100 |
| A To Z 4you LTD 11490611 · SIC 46420 | 30 Jul 2018 | London | Active | 100 |
| Domus Sapiens LTD 15319608 · SIC 43210 | 30 Nov 2023 | London | Active | 71 |
| Levels Av LTD 15115636 · SIC 43210 | 05 Sept 2023 | London | Active | 73 |
| Symphony Distribution Limited 14825415 · SIC 46431 | 25 Apr 2023 | South West | Active | 74 |
| CTR (Fulfillment) Limited 09088050 · SIC 46410 | 16 Jun 2014 | West Midlands | Active | 100 |
| Discovery Music And Vision Limited 07274508 · SIC 46431 | 04 Jun 2010 | Wales | Active | 100 |
| Isotope Music Limited 08546400 · SIC 46431 | 28 May 2013 | South East | Active | 100 |
| Core Works LTD 14884522 · SIC 46431 | 22 May 2023 | South East | Active | 74 |
| Crystal Audiovideo LTD 04589419 · SIC 46431 | 13 Nov 2002 | South East | Active | 100 |
| Lyngdorf UK Limited 13655442 · SIC 46431 | 01 Oct 2021 | East of England | Active | 83 |
| Zoom Entertainments Limited 04434306 · SIC 46431 | 09 May 2002 | Yorkshire & the Humber | Active | 100 |
| Buzzgold Limited 06354010 · SIC 46431 | 28 Aug 2007 | East of England | Active | 100 |
| Discovery Music Distribution Limited 11541075 · SIC 46431 | 29 Aug 2018 | South East | Active | 100 |
| Ulverscroft Limited 01068776 · SIC 46431 | 30 Aug 1972 | East Midlands | Active | 100 |
| Vinyl Factory Productions Limited 04786139 · SIC 46431 | 04 Jun 2003 | East Midlands | Active | 100 |
| Toko Distribution Limited 04635619 · SIC 46431 | 13 Jan 2003 | North West | Active | 100 |
| Naxos Music UK Limited 02619679 · SIC 46431 | 12 Jun 1991 | South East | Active | 100 |
| Midbass Distribution Limited 04043912 · SIC 46431 | 31 Jul 2000 | West Midlands | Active | 100 |
Answers: what is formally on the public register — and what has not been filed yet?
Timeline
- Confirmation statementConfirmation statement with no updates02 Oct 2026
- Accounts filedAccounts with accounts type dormant31 Oct 2025
- Confirmation statementConfirmation statement with no updates17 Oct 2025
- Accounts filedAccounts with accounts type total exemption full21 Nov 2024
- Confirmation statementConfirmation statement with no updates24 Oct 2024
- Change person director company with change date18 Oct 2024
- Change person secretary company with change date18 Oct 2024
- Accounts filedAccounts with accounts type total exemption full04 Dec 2023
- Confirmation statementConfirmation statement with no updates02 Oct 2023
- Accounts filedMicro-entity accounts17 Aug 2023
Showing the 10 most recent of 14 filings. Upgrade for the complete history.
Company details
- Company
- Innova Discount LTD
- Number
- 12917608
- Registered office
- 71-75 Shelton Street, London, WC2H 9JQ
- Incorporated
- 01 Oct 2020
- Type
- Private limited company
- Nature of business
- 46431 — Wholesale trade; 46439 — Wholesale trade; 46480 — Wholesale trade; 46510 — Wholesale trade
- Status
- Active
- Region
- London · England
- Accounts
- Next due 31 Jul 2027
- Confirmation statement
- Next due 14 Oct 2027
Connected companies
Other companies run by the same directors are checked on paid plans — each appointment is a separate register lookup.
Who runs and owns it
CompaniesIQ presents evidence drawn from Companies House and ONS. Figures marked as modelled are derived from population and sector data. Scores are indicative, re-weight with the lens you choose, and are not financial, credit or legal advice.