Will'S Bakery LTD
ActiveLiveWill'S Bakery LTD is an active private limited company incorporated on 16 Feb 2017 (9 years ago), with its registered office in Tring, East of England. The company operates in Manufacturing.
The score, the reasons behind it, and what to do next.
A live business, still light on evidence
A registered office is on file; phone and web are checked on Pro.
Companies House · ONS · Nomis · General opportunity model · 100% of the model measurable
Financials
From Will'S Bakery LTD's filed accounts at Companies House, period ending 2025-05-31. Change vs the prior year (to 2024-05-31). As-filed figures — a signal, not an audited verdict. Dashes are not tagged in the accounts.
A long-standing manufacturing business in East of England, in a market growing 1.8% a year and growing faster here than nationally. Every signal in the model was measurable for this company.
CompetitionRead this one the other way round: a high number means a crowded market, where differentiation matters more than timing.
Answers: Is this a live, reachable business in a market worth being in?
A balanced read. Pick the lens that matches what you sell and every number on this page re-weights.
Accounts are next due 28 Feb 2027; the last set was made up to 31 May 2025.
What this means for you: Filings are up to date, which makes this an easier first conversation.
What we checked · General opportunity weighting
Rows marked Not checked are excluded from the score rather than assumed — the missing weight shows up as lower confidence, not as a worse company.
Commonly offered to a company like this
These are sector norms, not detected needs. CompaniesIQ never asserts what a company requires — only what the register does and does not show.
Answers: is this market big, growing and survivable — and is the region ahead or behind?
Sector size & momentum
This sector is growing roughly in line with the national average in East of England.
Companies House · every incorporation with a SIC code in this sector (259 codes) · a company listing codes in more than one group can be counted twice (~2%)
How long companies last here
Of every 100 companies started in this sector, roughly 42 are still trading five years later. This company is past that point.
The market around it
Where the sector is heading
- 1East of England is a very high-density market for manufacturing, with about 27,676 companies in the same industry.
- 2Formation is broadly in line with the national average (+2.0%).
- 3Around 1,474 new companies registered in this industry locally over the last year.
- 4Sector survival sits at 42% over five years — the benchmark for businesses in this classification.
Answers: how crowded is this market, and where does this company sit against its peers?
Score distribution
A quick score from register status and company age only, because that is all the peer list carries. To compare like with like, this company is placed on the same quick score (100) — not the full 63/100 at the top of the page. Treat it as a position, not a ranking.
Peer companies
| Company | Incorporated | Location | Overall signal | Quick score |
|---|---|---|---|---|
| La Novela Cakes LTD 13523064 · SIC 10710 | 21 Jul 2021 | East of England | Active | 84 |
| BB Cakes LTD 09446558 · SIC 10710 | 18 Feb 2015 | East of England | Active | 100 |
| Blondies Bakes PB LTD 13336252 · SIC 10710 | 15 Apr 2021 | East of England | Active | 86 |
| King Street Bakery Limited 00802834 · SIC 10710 | 28 Apr 1964 | East of England | Active | 100 |
| Fab Cakes LTD 12442645 · SIC 10710 | 04 Feb 2020 | London | Active | 93 |
| Harvest Sourdough LTD 12773065 · SIC 10710 | 28 Jul 2020 | London | Active | 90 |
| Japanese Bakery London LTD 12488363 · SIC 10710 | 27 Feb 2020 | South East | Active | 92 |
| Off Your Cake LTD 07338298 · SIC 10710 | 06 Aug 2010 | North West | Active | 100 |
| Knead And Prove LTD NI659834 · SIC 10710 | 15 Mar 2019 | Northern Ireland | Active | 98 |
| Bhaile Craft Bakery LTD SC548639 · SIC 10710 | 26 Oct 2016 | Scotland | Active | 100 |
| Black Rabbit Bakery LTD 15719667 · SIC 10710 | 14 May 2024 | East Midlands | Active | 69 |
| Beccas Bakes LTD SC611835 · SIC 10710 | 25 Oct 2018 | Scotland | Active | 100 |
| Cooks Catering & Baking Limited 12276946 · SIC 10710 | 23 Oct 2019 | West Midlands | Active | 94 |
| Kitchenn LTD 12220374 · SIC 10710 | 21 Sept 2019 | East Midlands | Active | 95 |
| Fresh Aroma Bakery Limited 12173853 · SIC 10710 | 26 Aug 2019 | London | Active | 95 |
| Valencia Fine Foods Limited 06597041 · SIC 10710 | 19 May 2008 | West Midlands | Active | 100 |
| Cardabelle LTD 14841979 · SIC 10710 | 03 May 2023 | South East | Active | 74 |
| Montagu Bakery Limited SC451157 · SIC 10710 | 30 May 2013 | Scotland | Active | 100 |
| Sugar And Crumbs LTD 13366813 · SIC 10710 | 29 Apr 2021 | Wales | Active | 86 |
| Bobbie'S LTD NI614341 · SIC 10710 | 06 Sept 2012 | Northern Ireland | Active | 100 |
| Jaffa Bake House LTD 09560155 · SIC 10710 | 24 Apr 2015 | London | Active | 100 |
| Premier Pie Company Limited 07357397 · SIC 10710 | 25 Aug 2010 | Yorkshire & the Humber | Active | 100 |
| Mor Bakery LTD 12173875 · SIC 10710 | 26 Aug 2019 | South West | Active | 95 |
| Naturalie LTD 15723526 · SIC 10390 | 16 May 2024 | London | Active | 69 |
Answers: what is formally on the public register — and what has not been filed yet?
Timeline
In plain English: Received a strike-off notice without being dissolved.
- Confirmation statementConfirmation statement with no updates14 Apr 2026
- Officer resignedTermination director company with name termination date14 Apr 2026
- Accounts filedAccounts with accounts type total exemption full27 Mar 2026
- Confirmation statementConfirmation statement with no updates17 Mar 2025
- Accounts filedAccounts with accounts type total exemption full28 Feb 2025
- Change person director company with change date03 Jul 2024
- Accounts filedAccounts with accounts type total exemption full31 May 2024
- Status change / strike-offGazette filings brought up to date22 May 2024
- Status change / strike-offDissolved compulsory strike off suspended15 May 2024
- Strike-off noticeGazette notice compulsory30 Apr 2024
Showing the 10 most recent of 25 filings. Upgrade for the complete history.
Company details
- Company
- Will'S Bakery LTD
- Number
- 10623950
- Registered office
- Unit 3, The Farm Shop Lower Icknield Way, Wilstone Green, Tring, HP23 4NT
- Incorporated
- 16 Feb 2017
- Type
- Private limited company
- Nature of business
- 10710 — Manufacture of food products
- Status
- Active
- Region
- East of England · England
- Accounts
- Next due 28 Feb 2027
- Confirmation statement
- Next due 17 Mar 2027
Connected companies
Other companies run by the same directors are checked on paid plans — each appointment is a separate register lookup.
Who runs and owns it
CompaniesIQ presents evidence drawn from Companies House and ONS. Figures marked as modelled are derived from population and sector data. Scores are indicative, re-weight with the lens you choose, and are not financial, credit or legal advice.